Welcome to Unstrictly Business, a podcast where we interview business owners about everything that helps them succeed, from business advice to self-care and everything in between. I'm your host, Calli! I'm the Founder of 'Do Well Dept,' an inclusive online community that helps passionate work-from-home entrepreneurs & remote businesses achieve overall wellbeing for themselves, their employees, and their business. 

In today's episode, we meet Ashlee Sang, the founder of Ashlee Sang Consulting, a conscious marketing firm for purpose-driven brands. This week, Ashlee takes us all the way to Senegal, where she spent her first few years post-college. We’ll learn how Ashlee got a job in a country where she didn’t know a soul, how she transitioned from a full-time job into entrepreneurship, and how she defines success. We also get into Ashlee’s expertise, brand messaging, and why it’s important for growing brands. 

In this episode, you'll discover...

• Ashlee’s journey from a full-time job to freelancing to entrepreneurship

• Defining your customer persona

• The importance of your brand story

Thanks for listening to this week's episode of Unstrictly Business! If you want to learn more about how you can create a successful business of your own. Visit our website dowelldept.com. 

Resources and links:

Calli's Instagram: @callizar

Do Well Dept Instagram: @dowelldept

Do Well Dept Website: dowelldept.com

Ashlee’s Instagram: @ashleesangconsulting

Ashlee’s Website: ashleesang.com

Link to Ashlee’s Customer Persona Freebie