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In this episode of the Live E-commerce Podcast, Jason Greenwood, founder of Greenwood Consulting, explores the evolving landscape of B2B e-commerce and the emerging opportunities in video commerce. Greenwood discusses how digital transformation is reshaping B2B strategies, the shift in buyer behaviors, and the growing importance of online presence for B2B sellers. He delves into the potential of video commerce in B2B, addressing both its opportunities and challenges. Greenwood also shares insights on future e-commerce trends, offering valuable perspectives for B2B companies and e-commerce professionals alike.
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